The AfCFTA Marketplace
Unlocking Pan-African Trade for the Beauty Industry
SBS International is developing a dedicated marketplace platform aligned with the African Continental Free Trade Area (AfCFTA) —
the world’s largest free trade area by number of participating countries. This platform is designed to connect international beauty
brands, African manufacturers, distributors, and retailers across all 54 African nations, reducing trade barriers and creating new
commercial opportunities continent-wide.
Pan-African Reach
Access markets across all 54 AfCFTA member states
through a single, unified platform.
Brand Marketplace
List your products and connect directly with verified buyers distributors, and retailers across Africa.
Trade Facilitation
Benefit from reduced tariffs and streamlined cross-border trade under the AfCFTA framework
Market Expansion
Scale your brand beyond West Africa into East, Central,
North, and Southern African markets.